The Market Research Society (MRS) UK have announced that only 28 individuals have won the accolade of Research Hero for 2022.We could not be more...
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Sri Lanka’s MarCom Collective rallies to propel economic growth
The pandemic thrust many industry sectors into crisis, with many being supported by the government with financial handouts. However, it is...
Quantum #16 on Greenbook 2021
It gives us immense pleasure and pride to announce that we have debuted at #16 on the GreenBook 2021 GRIT Top 50 Most Innovative Qualitative...
The thrill of thriving in a crisis
One of my favourite writers, Paolo Coelho writes in his recent book ‘The Archer’, "The archer cannot always choose the battlefield, so start your...
Working women feel the pressure in pandemic
An already-challenged female workforce is now under even greater pressure. Schools and offices are closed all over the world, but children still...
Quantum Cityscape: Kolkata
We explore the impact of Covid-19 on urban spaces through the critical lens of semiotic inquiry, shedding light on the overlooked and the...
Quantum celebrates 30 years!
Like all journeys Quantum’s journey over the past 30 years has been magical and full of wonderous landmarks and happenings. When we began in 1990,...
Changing perceptions around media & entertainment
This week the India Consumer Pulse explores "Changing perceptions and behaviours around media and entertainment.” We used digital scanning to note...
Changing perceptions around food & beverage during COVID-19
This week the India Consumer Pulse explores "Changing perceptions and behaviours around food and beverage." Click the link here to...
Perceptions of Time amid Covid-19
This week our Consumer Pulse is looking at "Perceptions of time amid the COVID19 pandemic". Take a look at our findings here.
Role of women in India during COVID-19
Take a look at Quantum India's Weekly Consumer Pulse where we will be exploring insights into Indian consumer behaviour affected by the COVID19...
The rising trend of Paynow
This pandemic has changed our lifestyle in more ways than we know. Purchasing behaviour is one such aspect undergoing dramatic shifts, especially...

